I heard several time, the marketing team was saying that “we don’t need another design research since we already have done the market research, why don’t you reuse that information ?” The…
Different States of User Experience
We are living in the world of multi-channel experiences and engaging every day with different level of experiences such as Web Sites, Software’s, Services, physical products and environments and some other intangible…
Card Sorting in UX Research
Card sorting is a popular method of user research in user experience design and it’s part of Informational Architecture. Card sorting helps to understand how users would like to see the information…
White space is wasted space ?
One of my clients asked me to remove the white space in Call to Action area from his home page. I tried to recognise him that the importance of white space in…
Designing things for difficulty
Designers are normally looking for ways to add delight to user experiences. But some occasion’s designers are doing things for the complex experience. True, but when?, Where?. I read this interesting thing…
6 ways to Organise your Navigation menu
Navigation planning should start with information architecture. It is vital to sit down and brainstorm about a website’s information architecture. You have to figure out what kind of features the website offers.…
Design Simple & Fast Web Forms
The company wants to sell something and customer want to buy something, but the real factor is none of the users doesn’t like to fill web forms especially the long ones. So…
4 Basic Types of Logos
What is Logo?. A logo used by commercial enterprises, organizations and even individuals to promote their product and services. A logo has to work on the tiny sizes and huge. They are…
Importance of Prototyping in Software Industry
A prototype is an early sample to test a concept or Product. Prototyping helps you to communicate with your app owners or stakeholder about the app story very quickly and cheaply for…
Attention Designers : The meaning of colors vary by culture
If you are a designer and designing for the user in a different part of the world, then you have to consider the meaning of the colours in other culture. Some colours…